AI is no longer experimental and it influences decisions, shapes work, and affects trust. By making our position clear, we create a shared framework that helps our customers, users and partners to use AI responsibly, consistently, and with confidence. Our intentional approach is grounded in purpose, accountability, and control as detailed in the 4 areas below: how we define AI, how we use AI, how we mitigate AI risks and how we govern AI.
Interested in creating a custom AI statement for your business? Contact us.
We define AI as systems that assist with analysis, prediction, generation, classification, recommendation, and automation
We define AI as a capability that augments human work, not a replacement for human judgment
We define AI as a capability that should serve business goals, not drive them blindly
We define AI in a clear and transparent way to build trust, consent, or accountability
We define AI goals, state our sources, explain our reasoning, and make our decisions traceable
We use AI with appropriate governance, clear documentation, and expected accountability
We use AI to ask better questions, set smarter goals, and organize workloads more effectively
We use AI to troubleshoot complex issues, explore possible resolution paths, and improve features and solution stability
We use AI critically and creatively, looking beyond generated output to maximize value
We use AI in ways that respect confidentiality, client trust, and professional ethics
We mitigate AI risks through human oversight, with humans remaining accountable for final decisions
We mitigate AI risks by validating outputs before use and checking for bias, hallucinations, and factual errors
We mitigate AI risks by protecting confidential, personal, and client data
We mitigate AI risks by choosing the simplest solution that effectively meets the need
We review AI use regularly as tools, risks, and standards evolve
We train teams to use AI critically, transparently, safely, and effectively
We encourage experimentation, but not at the expense of trust or compliance
We align AI use with client value, ethical standards, and long-term reputation
We treat responsible AI as a leadership commitment, not a technical detail